How many times have you run into an SEO job add that made you laugh or roll your eyes the moment you saw it? I am not referring to the content of the advertisement or the requirements expected of a future employee, but only to the title of the job post. With a desire to…
With over 200 Google ranking factors, there are at least that many SEO tactics you can apply on your website. But not all tactics yield the same benefits. There is always that one, specific tactic that can bring the most to a website; taking into account it’s advantages and disadvantages. I set out to discern…
IoT, or the Internet of Things, is an industry that is still in its infancy. We are far from the life envisioned in the movie "Back to the Future", where everything around us is connected and automated. Smart houses or smart cities are the first things that pop up in one's mind instead of industrial…
Every so often a plea for help with SEO can be read on Facebook groups or some other online community (Reddit, forums, etc.), in most cases, by a small-business website or a novel blog. And more often than not, people are suggesting some small SEO-patch such as: adding alt-tags, fixing H-tag structure and alike, while…
From time to time, the entire SEO industry gets so preoccupied with certain SEO topics and consequentially the very basics of the SEO are often forgotten. But these basics are the most important things to pay attention to. Sometimes people overstress about page load speed, alt tags or H1 and H2 tags for their main…
If you are asking yourself: 'Should I disavow my Backlinks and what outcome to expect?', you are not alone. This is a frequent question so I decided to reach out to 19 other specialists and get their views as well. Before we go any further and dive into a plethora of worthy suggestions, let me…
SEO is not an exact science. This might be challenging for all those who provide SEO services, but even more for those who are not fully engaged in SEO practice. There are many things that Google insists on, as well as those that we, the providers of SEO services know can help to increase organic…
It's not easy to do SEO for a brand new site. Whether you are in the role of an in-house SEO specialist or SEO agency, the business owner will always want to see the results as soon as possible, ie return on investment. The situation is, however, such that it will be months before the…
This is one of the most common beginner's question regarding SEO. There are many theories as well as many experiences of people who have noticed changes in rankings and impact on organic visits after an AdWords or social media campaign, but these experiences are quite different and vary from those who did not notice the…
In the past, we have written about site indexing and the changes that Google introduces to indexing mobile and then desktop site versions. This text could be considered as a sequel to this article that discusses the term "Crawl Budget". To make things clearer, we will begin by explaining how indexing works in general. How…